“Despite Europe continuing to have a conducive climate, continued effort will be required to ensure Europe is competitive at prices set by international markets”, explained Rabobank Analyst Kevin Bellamy.
In preparation for milk quotas being removed, milk processors have taken steps to invest in extra capacity with most of the investment taking place in Northern and Western Europe, in the existing intensive dairy production regions. The opportunity created by the expansion of global demand for dairy products has been a key driver towards expansion and has led most dairies to respond to the opportunity by expanding capacity rather than seeking to limit future supplies. As a result new drivers for demand are emerging. At the same time, while the removal of milk quotas is a significant step towards a deregulated market, many support/regulatory mechanisms of the Common Agricultural Policy will remain in place.
Regardless of occasional depressed market conditions caused by volatility, Rabobank believes that medium-term global demand in the global dairy market will increase at a CAGR of above 2 percent from 2014 to 2020. This increase will be driven by continuing population growth, urbanisation, globalisation and increasing disposable incomes.However, despite the increasing demand, the picture is not all positive, and price volatility is likely to be a key issue. As a result, extreme price variations will continue to impact dairy supply chains.
Furthermore, EU milk production will begin to face new challenges as the land capacity is reached and the high cost of milk production compared with other global supply regions will limit margins, Farmers in many EU regions will have to compete with lower priced milk from other production regions where farm consolidation and efficiency has progressed more quickly. Thus, while Europe will continue to have a conducive climate&mdashtogether with the good infrastructure needed for dairy production&mdashand will always supply the needs of the local markets, further efforts in investment in entrepreneurial farmers, intensification of farming systems, making available capital to fund continued production consolidation and efficiency and a supportive government and regulatory environment will be required to ensure Europe remains competitive at prices set by international markets.